Publishing for Publicity – Three Steps You Cannot Overlook

Keyboard with "News" Key and Small Globe

It doesn’t matter how good you are if the world doesn’t know it.

It doesn’t matter how good you are if the world doesn’t know it! When you write an article with the intention of raising your visibility, how do you get it published in your targeted publication and in front of your ideal audience? I share this advice from public relations expert, Russell Trahan. He is the president of  PR/PR – one of the amazing live streaming partners for The Lady and the Champs Speakers’ Conference.

Leverage Your Time When Getting Publicity! Three Important Steps For Maximum Impact
by Russell Trahan, President of PR/PR
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12 Myths about Blogging & The Truth from An Expert

Patricia Fripp expert speaker learning to be a good blogger!

Patricia Fripp expert speaker learning to be a good blogger!

Blogging is a great way to serve your professional community and expand your marketing reach. Thank you for reading mine!

For the years, I’ve had the honor of keynoting the Ragan Speechwriters Conference several times. I met amazing people who write for history – presidents and corporate leaders. Since then, when a Ragan Communications notice appears in my in-box I always read with interest. Here’s one from today. (Brad Shorr… thanks for your generosity of ideas and information!) Hope you, my reader, enjoy this as much as I did. (more…)

Keys to Social Media Marketing Success

By Pam Lontos

Social Media Marketing (called SMM) is certainly the newest buzz in the PR and marketing realm. And as with any new publicity tool, people have lots of questions on how to best utilize it.
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Building Good Media Relations Can Grow Your Business

By Pam Lontos

As a speaker, you’ve probably heard media exposure can greatly help your business, especially during tough economic times when marketing budgets are low and competition is high. The truth is, learning to leverage the power of the media can help you stand out from the competition without expending your resources. If you are new or inexperienced in dealing with editors or reporters, you might feel intimidated. But there’s absolutely no reason to believe you must have superpowers or be famous in order to approach the media.
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