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Past
Odd Couple® Seminars
Every
year the Odd Couple® features new material and new approaches,
while still covering the elemental marketing building blocks
and featuring extensive interaction with Patricia Fripp and
Alan Weiss. Each year past graduates return to benefit from
the latest information on the speaking, consulting and coaching
industries.
Here are some examples of content covered in past Odd Couple®
Seminars:
- "Fishbowl"
role-plays that put you in front of customers in person
- "Fishbowl"
role-plays on the telephone with prospects and inquiries
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Specific alternatives to escape predetermined speaking fees
-
Critique of promotional material (volunteers who send it
in advance, open to all)
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Sample press kits to examine
- "Soft"
promotion of other products and services from the platform
-
Rapid fire objection/rebuttal exchange (bring your toughest)
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Demonstrations of highly effective Q&A, even in keynotes,
to enhance future business
-
How to maximize your income in a "down" economy
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How to take advantage of the competition for the very same
dollar
-
The pros and cons of working with bureaus; are you appealing
to them?
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How to create a truly great proposal
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How to launch an effective marketing campaign for under
$500
-
Identity "makeovers" (volunteers only) on stage: how to
get $7,500 for the exact same work you're now charging $1,500
for (Is that worth the price of admission?)
- Latest
technology to simplify a speaker's life (Fripp's webmaster
and her contact management expert will be in attendance.)
Click here
for handout from Fripp's webmaster, how to plan for or improve
a money-making website
- Marketing
materials to get the buyer's attention -
Dan Maddux (Dan Maddux is Fripp's most creative client.
Dan was the National Speaker's Association 2001 "Meeting
Partner of the Year." He is also a frequent contributor
at Odd Couple® Seminars and The Executive Director of
the 22,000 member American Payroll Association.)
- What
the economic buyer expects from a speaker - Dan Maddux
- Your
one-page template - Dan Maddux
- Extensive
Q&A with both Fripp and Alan
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Fundamental and advanced marketing strategies
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Networking with people at every level of the profession
 Click
here to purchase CDs of prior Odd Couple® Seminars.
Click
here to find out about the NEW Odd Couple® Seminar.
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© 1995 - 2011 Patricia
Fripp, CSP, CPAE - A Speaker For All Reasons - All Rights Reserved. |
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