The Success Formulas of Good Stories If you’ve heard a speech, sermon, or business presentation that you enjoyed and remembered, I guarantee that at least one aspect that made it memorable was stories. Everybody loves a good story, and that is their power. No matter what our culture, we grow up feeling that hearing a […]

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Welcome to part four of a four-part series on the best formula for a presentation closing that resonates. 3 • “The End-of-the-Story Close” This closing technique involves a story that’s told early in the speech, maybe even in the opening. As far as the audience is concerned, the story has a successful conclusion. In the […]

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Welcome to part three of a four-part series on the best formula for a presentation closing that resonates. End on a high point. Options for Closing Techniques: The last thirty seconds of your speech must send people out energized and fulfilled. This means you need to finish with something inspirational that supports your theme. 1 • “The […]

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Virtual Presentations Are Here to Stay. Business and educational professionals, speakers, and trainers know that whenever you present, whether you’re talking to one person or one hundred, you want to connect with your audience and get your message across. What’s the best way to do this when you deliver a virtual presentation? Like it or […]

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Every presentation you deliver needs to be built around your premise, central theme, or big idea. Your next step is to organize your “chunks” of content in a way that they are easy for you and your audience can remember your message. The first chunking example: Explanation, Example, Application Once you introduce your point of […]

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Clarifying Your Central Theme or Premise (Part 2) Your first step in creating your speech structure is to answer this question: “Based on my subject, what is my premise or central theme?” This is the big idea you want to get across. Every TV show, movie, and book has a clear premise. So does your […]

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It is not your client’s job to remember you. It is your responsibility to make sure you are unforgettable. Here is a great action step to take. Call your five best clients, those whom you currently use as references. Even if you leave a voicemail, say “Bob, I never get tired of telling the story […]

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Are You Looking for #1 Best Way to Write a Presentation? The answer is to learn from an expert. In the last forty years, I have delivered 3,500 live presentations and hundreds more virtually, thousands of business and professional speakers have benefited from my techniques. Now you can. In 2021… Don’t wait… create!  A great signature talk is your best […]

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The TV Show West Wing Made Speechwriting Sexy At least when Rob Lowe is the speechwriter and he is writing for the President played by Martin Sheen. However, the members of the Professional Speechwriters Association, some who have written for US Presidents, felt a certain pride, at least when the show was running. Speechwriters are […]

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Robert Fripp’s Influence on Leadership Presentations Leaders always need to communicate, and in challenging times, even more frequently. My brother Robert Fripp is 1 year, 1 month, 2 days, 12 ½ hours younger than I am. He often says, “I am not surprised my sister gets paid to tell people what to do. She was […]

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