Why “The Rule of Three” Makes Magic & How to Use It

“The Rule of Three” is a writing principle suggesting that a trio of events or characters is more humorous, satisfying, or effective than other numbers. Audiences are more likely to remember information conveyed using “The Rule of Three.” This is because the three elements provide brevity and rhythm with the smallest amount of information needed to create a pattern. It makes an author or speaker appear knowledgeable while remaining both accessible and catchy.

(more…)

How Can You Grab Your Audience? Expert Advice from Hollywood

In the classic movie Gone with The Wind, Vivien Leigh captures the audience from her first moment on screen.

Grab your audience in the first 30 seconds. If you don’t, you will lose them. This is true both in movies and in public speaking.

(more…)

Is Your Audience Hearing What You Want to Communicate?

Is your audience hearing what you want to communicate? It is not just what you say, it is how you say it.

(more…)

How to Moderate A Panel Effectively

Congratulations! You’ve been asked to moderate a panel. This is a great opportunity to build your reputation and add value to your customers. Moderating a panel can be more challenging than delivering a keynote speech. My video and the article that follows will help you successfully moderate a panel:

(more…)