Welcome to part four of a four-part series on the best formula for a presentation closing that resonates. 3 • “The End-of-the-Story Close” This closing technique involves a story that’s told early in the speech, maybe even in the opening. As far as the audience is concerned, the story has a successful conclusion. In the […]

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Welcome to part three of a four-part series on the best formula for a presentation closing that resonates. End on a high point. Options for Closing Techniques: The last thirty seconds of your speech must send people out energized and fulfilled. This means you need to finish with something inspirational that supports your theme. 1 • “The […]

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Welcome to part one of a four-part series on the best formula for a presentation closing that resonates. Every great singer opens with their second-best song and closes with their best. In a perfect world, your close will be a highlight of your speech. This way you increase the likelihood that you will look out […]

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Developing good public speaking skills helps you make more sales more often. To sell you need technical skills, product knowledge, how you compare to your competition, territory management, a good relationship management system, discipline, and self-management. However, that is not enough. Too often the best presentation wins. Earlier in my career when I was primarily […]

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“Good structure gives you the confidence to be creative.” Patricia Fripp How often have you sat in an audience and been mesmerized by a speaker? Was it their compelling content? Were their stories scintillating? Were they able to reach out and grab you in such a way that you thought, “Wow, the speaker is talking […]

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Hollywood Knows How to Connect Emotionally with an Audience Just as speakers, sales professionals, and leaders have to. A cast of colorful characters works in front of and behind the camera to make a movie, a movie that has the power to transport us into the future or show us life as it might once […]

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Every day we are bombarded with more information than we can remember. Whatever your role, you want your message to be remembered and repeated to others. When we do that, we are speaking to the audience of our audience. In selling, managing, inspiring, leading, training, copywriting, in fact in all forms of communicating, we must […]

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The Quality of Information You Receive Depends on the Quality of Your Questions As a seasoned sales professional, you are familiar with the importance of asking good questions in order to discover how a prospect can benefit from your product or service. The right questions give you good information that will move the conversation and […]

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Save time and learn from my decades of experience Advice from THE executive speech coach. You do not have to be perfect, rather be personable. Your audience needs to see the person behind your position. Find ways to make an emotional connection. Your audience is always thinking, “What is in your message for me?” The […]

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