It is not your client’s job to remember you. It is your responsibility to make sure you are unforgettable. Here is a great action step to take. Call your five best clients, those whom you currently use as references. Even if you leave a voicemail, say “Bob, I never get tired of telling the story […]

Read More...

You don’t want to wonder if your prospect is thinking “Who cares? What’s in it for me or our company?” during your sales presentations. I hate to tell you, but many of them are. Selling is not about you or your products; it’s about how the prospect will benefit. To be persuasive, you need to […]

Read More...

Even the most hardened prospect can’t resist a good story when it is well told. Keep in mind, the reason you tell stories is that your prospects will not remember everything you say. They will, however, remember what they see and feel while they listen to you speak. Rely on three powerful story formulas to […]

Read More...

Does yours add to or distract from your message? When I ask my clients, “How long is your sales presentation,” it scares me when they answer, “12 slides.” Or if I ask, “How do you design your sales presentation,” it’s downright terrifying to hear them say, “We get the slide deck.” If you start creating […]

Read More...

The Quality of Information You Receive Depends on the Quality of Your Questions As a seasoned sales professional, you are familiar with the importance of asking good questions in order to discover how a prospect can benefit from your product or service. The right questions give you good information that will move the conversation and […]

Read More...

How do you stay relevant in your industry? At Influence 2019, the National Speaker Association Convention, I was asked to deliver a presentation on “How to Become and Remain a World-Class Speaker.” I knew I needed to consider the following issues: One, what would a client consider as world-class? Two, how do you perfect your […]

Read More...

A sales manager’s shocking secret and four sales secrets to help you sell more… I Did Not Expect to Hear This! Imagine my surprise when the national sales manager said this to 60 of his top associates, “At lunch, the sales team and I decided we have no idea how we managed to sell anything […]

Read More...

How to Make More Sales More Often – Even When Working at Home Would it surprise you to know that many of my clients are driving more business while their associates are working from home? Yes, they are more successful than when everyone went into the office and went out to meet clients and prospects […]

Read More...

Good customer service is more than good PR. It is the best way to increase sales from the same customers and also earn recommendations. At a time when every customer counts we must never forget how our customers see us. One single negative contact can ruin your reputation in the eyes of not only that […]

Read More...