When you’re an engineer presenting at a user meeting or customer conference, you are the expert on the topic you plan to deliver to your customers. Remember, your audience does not want to know everything you know; they just need to know about the subject of your presentation. You can connect with your audience, regardless […]

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When you start to put together a presentation, what do you think about? You probably wonder how to make your presentation interesting to your audience. I recommend that you begin by knowing your audience and understanding not only what they need, but also what they want. They need to have “buy-in” for your topic. This […]

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Do you deal with nervousness when you speak in public?  Even experienced teachers, politicians, entertainers, actors, and musicians will tell you they’ve felt nervous before a presentation or performance. Some may even say that they are nervous and insecure every time they speak in public.  Nervousness is normal, but it doesn’t have to stop you from […]

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Why is your presentation opening important? Does your audience put down their phones? Pause their texting? Forget about their to-do lists? Quit doodling? Or, stop thinking about dinner reservations? When you walk on stage to speak, you must grab your audience’s attention immediately. You can accomplish this with an opening that simply won’t let them […]

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What would it mean to you if you could Amplify Your Coaching Business? If every time you presented to a client you were powerfully persuasive, clearly concise, and capable of inspiring your clients to take action? What would it mean to your business if you could land multiple clients from a single presentation? The more […]

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Would it shock you to know that most professionals waste valuable time organizing their presentations? If you begin your process by opening your last PowerPoint presentation you may be guilty of falling into the trap of believing that is your presentation. Don’t get me wrong, I love PowerPoint. I often say, “Use more slides with […]

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If you want to improve your presentations learn your options for openings. No matter what your subject, audience make up, or length of presentation what good presentations have in common is they get off to a good start. The first 30 seconds of your presentation are very important, as your goal is to engage the […]

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Single-Option Aversion by David Hoffeld Does the number of product options presented impact whether or not a purchase will be made? This was the question that behavioral scientist Daniel Mochon sought to answer. His research, which was published in the Journal of Consumer Research, determined that the number of prod­uct options did heavily influence buying […]

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Tom Redmond is the author of Selling From the Inside Out and a go-to expert on the generation of and management of sales. We recently teamed up to bring you, Selling From the Inside Out: Advanced Sales Overview, part of the FrippVT Sales Series. Watch a replay of our web event and enjoy this great […]

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